Holistic Health current Logo

Ensō (円相) is a Japanese word meaning "circle" and a concept strongly associated with Zen. Ensō is one of the most common subjects of Japanese calligraphy even though it is a symbol and not a character. It symbolizes enlightenment, strength, elegance, the universe, and the void; it can also symbolize the Japanese aesthetic itself. As an "expression of the moment" it is often considered a form of minimalist expressionist art.

Interview 2: Questions: Rick Harvey: Notes

Interview Questions
July 16, 2009
Prof. Rick Harvey

1. Can you tell us a little about yourself and your role in the department?
a. Thread of 150yrs-
b. Different from Hospital based medicine but not individually tailored
c. Alternative Medicine as a whole in a Continuum of time and Access
d. Holistic Approach
i. Not just symptoms but the whole person
ii. Two types: Urgent Acute Need; Chronic Long Term
e. Individual-Community-Unit of Measure
f. Community- Individual
2. What do you think of the current brochure and website?
a.
3. What colors would you associate with Holistic Health?
4. What emotions/words come to mind when you think of Holistic Health?
5. What key messages should students receive about the Holistic Health Program?
6. Can you describe a person that would be interested in the Holistic Health Program?
7. What kind of students would you like to target?
8. What are the key areas of Holistic Health?
a. Biological-Physical (symptom)
b. Physiological- Attitude, Emotional State, Personality
c. Sociological- Family influences, peer pressure, culture
d. Environmental- Physical Natural Environment, Physical Inside environment
9. Audiences:
a. Students
b. Donors
c. Conference Members
d. Community Members
How would you describe the program to these audiences?
10. Holistic Health history and facts-
a. Started as an Institute by George Araki, Erick Pepper
b. Holistic Health Program- Three Areas
i. Community Health- Public
ii. School Health- @school/ Sex and Relationship
iii. Holistic Health- As a whole world view- eastern Acupuncture
c. Started at San Francisco State University
i. Current Major- Special because of wholeness
ii. Full Length- Bachelors Degree
d. Abstractions of Holistic Health
i. If it had a color it would be a deep aqua- Wave length of light
1. Brain Waves
a. Cognitive- Thinks, believes, feels
b. Behavioral-Acts
c. Physiological- Physical Body
e. Evolvement-
i. For students- an Awareness, to have people realize that they can have an influence in their own life.
ii. Challenge to be met instead of threat
f. HH Major- DISCOVERY MAJOR!

Interview 2: Questions: Rick Harvey

Interview Questions

July 16, 2009
Prof. Rick Harvey

1. Can you tell us a little about yourself and your role in the department?
2. What do you think of the current brochure and website?
3. What colors would you associate with Holistic Health?
4. What emotions/words come to mind when you think of Holistic Health?
5. What key messages should students receive about the Holistic Health Program?
6. Can you describe a person that would be interested in the Holistic Health Program?
7. What kind of students would you like to target?
8. What are the key areas of Holistic Health?
9. Audiences:
a. Students
b. Community Members
c. Donors
d. Conference Members
How would you describe the program to these audiences?

Interview: Prof. Burke- June 28

Questions for Holistic Health Program

Given Information:
Information for students: faculty, classes, learning center, General Information
Information for Donors: Link for financial donors


1. What is your brand identity?
a. Specific Logo
i. None Specified
b. Specific Colors
i. None Specified, likes Dragon colors, Loyalty
c. Specific Font
i. None Specified
d. Necessary Information
i. Information that students will need of classes and an abstract of what the program is about. Current brochure needs to be updated and can be cleaned up of wordiness.

2. How would you like to present yourself to students and potential financial donors?
a. In a professional Manner. NO Hippy, Antique, or science related. Yes traditional, subdued, Natural.

3. Are there any other audiences that you would like to appeal to?
a. Students, Donors, Community Members, Conference Members

4. What are the current mediums of communication that you use?
a. Brochure and Website (for outside viewers)

5. How do you promote the Holistic Health Program?
a. Hand-outs of brochures

6. Who would be appropriate to contact for further information?
a. i.e surveys, questions, information.
i. Mr. Burke- 415.221.3981; unavailable after July 21st

7. What is the website primarily used for?
a. To give contact information to outside or interested parties.

8. Discussed information and background on Holistic Health-
a. Holistic Health is part of the Health Education Degree
i. Emphasize: Holistic Health –about 900 students
ii. Minors: Holistic Health- about 100 students
iii. Segment III courses
iv. Certification: Through College of Extended Learning
b. Target Audiences
i. Students on Campus
ii. Community
iii. National Visibility
c. Current Promotion
i. Website, Brochure
ii. No mail
iii. On Campus, Lectures, Tabling
iv. Logo on website
d. Desired Perception of Holistic Health
i. Holistic Perspective
ii. Interconnected- “Life as a web”
iii. Natural Healing
iv. Environmental /Ecological
v. Spirit
vi. Nature, Play, Social Support
vii. No light blue (colors)
viii. Social Meditation
ix. Professional

Panel Of Experts

Adam Burke
Associate Professor
ABurke@sfsu.edu
The professor is an important expert because he is our point person for any questions
regarding the Holistic Health Program. He has given me insight on what he is looking for
and what the goals of the department are.


Rick Harvey
Associate Professor
Rharvey@sfsu.edu
The Professor is another valuable expert because he is part of the department,
has knowledge of the students and their wants as well as can give me feedback on
the professors point of view.



Giovanna Ghio
Graphic Designer
gigi@gigi-designs.com
Gigi has received her masters degree from the DAI department in graphic design and she
has worked on IDO’s (Industrial Design Outreach) print material and website to develop
their brand and information. IDO is an outreach program that educates the youth through
design projects. She is a valuable expert because she has expertise in graphic design
and educative programs.

Finalized Problem and Purpose Statement

Problem.

The Holistic Health Program at San Francisco State University wishes to apprise its audiences of their unique characteristics in a professional manner

Purpose.

The Purpose of this study was to identify and develop the appropriate collateral needed to inform the Holistic Health Program students and donors of their unique characteristics.

Problem and Purpose Statement

Problem:
The Holistic Health Program at San Francisco State University needs to inform its audiences about its unique characteristics in a professional manner.

Purpose:
The Purpose of the study was to identify and develop an appropriate print method to inform the Holistic Health Program audiences about its unique characteristics.

Time Line

Hey Everyone! I hope you had a great 4th oh July! Now its back to work! Here is the final version of my time line!